Our Story

Flock’s founders are three local creative labels Pick up Sticks Vintage, Hearts & Guns and Palomita Jewellery; all well established brands in Brighton’s independent vibrant shopping scene. 

Having sold their wares alongside each other and separately in other shops around Brighton and at local markets, the three felt it was time to collaborate on a new venture, and in November 2015 Flock was born. The concept was to bring together a ‘flock’ of like-minded makers, designers and vintage collectors, offering the very finest clothing, jewellery, textiles, homewares, accessories and gifts. 

It was a joint project from the beginning; from finding the shop, designing the ideal space and refurbishing it, to adding final touches like the hand-painted bird mural and installing vintage furniture and fittings. This sense of collaboration is fundamental to Flock, everyone involved is passionate about supporting each other both creatively and practically.

Flock has always had a bohemian style and an eye for detail and authenticity, this is central to the Flock aesthetic and also a main factor when considering new labels.

Brighton and its surroundings is also very much part of the Flock brand. Its liberal and inclusive culture makes it the perfect home for creative residents who aren't afraid to wear what they want or live exactly how they like.

Over the years the Flock family has evolved and developed, as brands come and go exploring new creative avenues. But its ethos remains the same… to champion high quality, handmade and hand curated pieces and to provide customers with unique items and great personal service.